Frontiers North Redefines Adventure With Purpose and Preservation
Photo: Frontiers North Adventures
Meet Frontiers North Adventures… the Arctic’s pioneer in responsible exploration and the Seeing Green Solutionist of the Day for November 5.
Frontiers North Adventures doesn’t just take travelers to see polar bears, belugas and the Northern Lights — they invite them into the story of conservation itself. Founded in 1987 and family-owned to this day, the Manitoba-based tour operator has redefined what adventure travel can mean in a warming world. Their small-group expeditions to Churchill, Canada’s “Polar Bear Capital,” are designed to educate, inspire and protect — proving that travel, done right, can help preserve the very places we go to explore.
Electric Adventures on the Tundra
In 2021, Frontiers North launched the world’s first electric Tundra Buggy®, converting one of their iconic all-terrain vehicles to run on renewable energy in partnership with Polar Bears International and Manitoba Hydro. The result: quiet, emission-free wildlife viewing that reduces both noise and carbon impact. It’s not a marketing stunt — it’s a prototype for the future of expedition travel. The company’s goal is to fully electrify its fleet, proving that sustainable mobility isn’t limited to urban streets but can thrive even in the harshest Arctic conditions.
Rooted in Place
Every Frontiers North experience is grounded in authentic relationships with Indigenous and northern communities. They hire local guides, source regional ingredients and support long-term partnerships that ensure tourism benefits flow directly to the people who call Churchill home. Their commitment extends beyond employment — they co-create cultural experiences that celebrate Métis and Inuit heritage and help preserve the stories and traditions of the North.
Conservation Through Connection
As a Certified B Corporation, Frontiers North meets rigorous standards for environmental and social impact, but their real power lies in emotional impact. Guests leave with more than photos; they leave with understanding. A portion of every trip supports wildlife research and climate education programs led by Polar Bears International, and visitors often meet scientists in the field, witnessing firsthand how data and tourism intersect to protect a species.
Why It Matters
Travel is one of the planet’s most powerful economic engines, but it’s also one of its biggest climate challenges. Aviation, accommodation and ground transport together account for roughly 8 percent of global emissions, while many remote regions face added pressure from overtourism and fragile ecosystems. In polar environments, the stakes are even higher: melting sea ice, shifting wildlife migration and disrupted communities reveal climate change in real time. By linking tourism directly to science, conservation and local livelihoods, Frontiers North shows how travel can become a force for regeneration rather than extraction.