The Latest from Seeing Green

Discover cleaner, greener brands, products and experiences—and practical ideas for healthier, more sustainable everyday living.

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Candy Kittens Makes Plant-Based Candy the New Standard

Candy Kittens is a UK-based confectionery brand that has redefined the gummy candy market with its commitment to high-quality ingredients, bold flavors and stylish branding – and “no nasties.” Founded in 2012 by Jamie Laing and Ed Williams, the company set out to create a more premium and “better-for-you and the planet” alternative to traditional sweets.

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