A Smarter Way to Clean?

What if your next bottle of cleaner didn’t need to come filled with water?

In this edition of From the Founders, Mark Sorenson, co-founder and CEO of Cleanery, shows us a different approach to everyday cleaning and personal care: small packs of powder that you mix with water at home.

The idea starts with a simple observation. Much of the cleaning and personal care industry is built around shipping products that are largely water around the world in single-use bottles. Cleanery leaves out the water and delivers refills for multi-purpose cleaners, dish products, hand soaps and more.

See how it works and why Mark thinks there’s a smarter way to clean.


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