The Latest from Seeing Green
Discover cleaner, greener brands, products and experiences—and practical ideas for healthier, more sustainable everyday living.
Goodee Is Giving Home Décor a Story Worth Telling
Goodee is a curated marketplace for beautiful home décor, furniture, dining essentials and gifts, featuring distinctive pieces from makers around the world. From handcrafted baskets and glassware to playful children's furniture, Goodee brings together thoughtful design, skilled craftsmanship and meaningful stories behind the things we bring home.
Clean Cult Launches Castile Soap With a Mission to Make It Mainstream
Clean Cult is giving Castile soap a colorful makeover with a new line of concentrated, plant-based soaps offering more than 20 uses for cleaning around the home and body. With retro-inspired packaging, easy-to-follow instructions and paper-based cartons, the brand aims to make this versatile cleaning staple more approachable, affordable and less reliant on plastic.
6 Laundry Brands Giving Wash Day a Refresh
Laundry is part of everyday life, and these six brands are finding smarter ways to get the job done. From concentrated detergents and refillable systems to more thoughtful ingredients and less plastic waste, they're helping make wash day cleaner and greener.
OUR GUIDES: Laundry
Smarter washing habits and thoughtful product choices to help reduce waste, save resources and care for your clothes.
A Smarter Way to Clean?
In this edition of From the Founders, Mark Sorenson, co-founder and CEO of Cleanery, shows us a different approach to everyday cleaning and personal care: small packs of powder that you mix with water at home.
Cozy Sheets, Greener Sleep
Cooler nights call for cozier sheets, and Under the Canopy’s Organic Flannel Sheet Set caught our eye just in time for fall. Made from 100% organic cotton and certified to GOTS and OEKO-TEX standards, they bring some cleaner, greener credentials to cozy season.
Dropps Gets A New Look for Cleaner Home Care
Dropps is rolling out a fresh new look for its laundry and dishwasher pods, with updated packaging and a renewed focus on clean ingredients and proven performance. Its biobased formulas, plastic-free packaging and growing list of third-party certifications offer consumers a cleaner approach to everyday household messes.
Redefining Rest and Responsibility at Avocado
Avocado is redefining sustainable living at home with organic mattresses, natural furniture and non-toxic essentials made from certified materials. From GOTS-certified cotton to Climate Neutral operations, the brand shows how comfort, craftsmanship and sustainability can truly coexist.
Nellie’s Proves a Clean Home Shouldn’t Cost the Planet
Nellie’s is helping rethink what belongs in the cleaning cabinet. From toxin-free, phosphate-free formulas to reusable dryerballs, Swedish dishcloths and refillable packaging, the company is showing how small household swaps can add up to a less wasteful approach to cleaning.
Coyuchi Brings Conscious Craftsmanship to Every Room of the Home
Coyuchi is a pioneer of organic bedding, crafting luxurious sheets, duvets and home essentials from 100% natural fibers free from synthetics and toxins. Through regenerative farming partnerships and its circular 2nd Home program, the brand proves comfort and sustainability can truly coexist.
Branch Basics Brings a Simpler Approach to Everyday Cleaning
Branch Basics is helping create a new standard where clean isn’t just something you see but something you can trust. The brand offers a simplified system of human-safe cleaning products, built around a multi-purpose concentrate and refill approach that replaces much of the traditional cleaning cabinet.
Inside SF Climate Week: Cleaner, Greener Living IRL at Planet Haus
Seeing Green stopped by Planet Haus during San Francisco Climate Week to explore how sustainability can show up across the home in practical, everyday ways. From what we eat and drink to what we wear and live with, these are real-world examples of cleaner, greener living in action.
SIJO Delivers Better Sleep Through Thoughtful Materials
SIJO creates bedding designed to help you sleep more comfortably using thoughtfully chosen, lower-impact materials. From cooling eucalyptus sheets to breathable linen, bamboo and organic cotton options, its products are built to regulate temperature and support better rest night after night.
Shopping Without Packaging: Exploring Refills at Re-Up
In this episode of Tried It, we take a closer look at the refill model through a visit to Re-Up Refills, a store built around everyday essentials without the packaging. From soaps and detergents to oils, grains and more, it’s a quick look at how refill can fit into everyday routines in a way that feels simple and accessible.
Our Guide to Greener Furniture Plus 7 Brands We Love
Furniture shapes how we live at home every day, and choosing it more thoughtfully can make a meaningful difference. Here’s a practical guide to greener furniture along with seven brands we love, all designing pieces with better materials, durability and long-term use in mind.
Our Faves: 7 Bedding Brands Bringing Comfort and Sustainability Together
Thoughtful bedding can improve how we sleep while also reducing impact behind the scenes. Explore seven of our favorite bedding brands using better materials, safer processes and durable design to bring more responsible comfort into the home.
Cleanery Co-Founder Demonstrates Plastic-Free Cleaning
In this Inside Expo West conversation, Seeing Green speaks with the co-founder of Cleanery about how the brand is reinventing everyday cleaning products with powder refills. By simply adding water to a reusable bottle, consumers can create effective multi-purpose cleaners, dish sprays and hand soaps while avoiding the waste and emissions that come from shipping water around the world.
Dropps on Greener Cleaning, B Corp Leadership and Retail Expansion
In this Inside Expo West conversation, Seeing Green speaks with Dropps about how the brand is helping reinvent everyday cleaning with more sustainable laundry and dish solutions. Known for its ultra-concentrated pods and plastic-reducing packaging, Dropps combines biobased ingredients, cruelty-free formulas and B Corp certification to help households clean more responsibly.
Tru Earth CEO on Reinventing Laundry Without Plastic Jugs
In this Inside Expo West conversation, Seeing Green speaks with Tru Earth CEO Brad Liski about how the company helped disrupt the laundry aisle with detergent sheets that eliminate bulky plastic jugs. He also shares how the brand is expanding its approach to rethink everyday household cleaning products.
MasayaCo Is Regrowing Forests One Chair at a Time
MasayaCo is a sustainable furniture brand that grows its own teak in regenerative forests and handcrafts it into timeless, heirloom-quality designs. Through its Seed to Seat model, the company connects reforestation, local artisans and beautiful home furnishings into one restorative cycle.