The Latest from Seeing Green
Discover cleaner, greener brands, products and experiences—and practical ideas for healthier, more sustainable everyday living.
Can Chocolate Be Better for You?
In this edition of From the Founders, Sterling Jones, co-founder of JOJO’s Chocolate, shares the personal story behind the brand and how his mom’s love of chocolate inspired a lineup built around 70% dark chocolate, real nuts, less sugar and added plant-based protein.
Quinn’s Better-for-You Snacks Expand Reach with Sam’s Club Launch
Quinn Snacks is expanding its mainstream reach with two of its filled pretzel varieties now available through Sam’s Club. The launch brings the Certified B Corp’s focus on intentionally sourced ingredients and more responsible farming practices to more consumers where they already shop.
Can Ice Cream Be Gut Friendly?
In this edition of From the Founders, Alec Jaffe, founder of Alec’s Ice Cream, shares how the company is combining A2 dairy, prebiotics and clean ingredients to create a different kind of ice cream.
GoodSAM Small Farms and the Snacks Supporting Farmers and Regenerative Agriculture
GoodSAM Small Farms is building a new kind of snack brand rooted in regenerative agriculture and direct partnerships with small farmers. Discover how their lineup of coffee, nuts, chocolate and fruit snacks supports farming communities while bringing clean, flavorful foods to everyday kitchens.
GoodSAM Small Farms on Coffee, Nuts, Chocolate and Supporting Farmers
In this Inside Expo West conversation, Seeing Green speaks with GoodSAM Small Farms about how the brand partners directly with farmers to source coffee, nuts, chocolate and fruit grown using regenerative practices. Their lineup focuses on organic ingredients, direct trade relationships and products that support small farming communities.
BeanVIVO Previews New Regenerative Beans and Latin-Inspired Flavors
In this Inside Expo West conversation, Seeing Green speaks with BeanVIVO about how the brand is bringing beans and legumes back to the center of the plate. We also get a sneak peek at new regenerative organic certified bean products with Latin American–inspired flavors planned for launch in 2026.