Photo: Dog & Whistle
What Caught Our Eye
Dog & Whistle’s 24 Days of Woofmas Advent Calendar brings tail-wagging excitement to the holiday countdown, with 24 festive dog cookies, customizable flavors and a daily surprise for your favorite four-legged family member.
Why We Noticed
Who says humans should have all the fun counting down to Christmas?
We love finding ways to bring pets into the holiday festivities, especially when they come from brands working to make pet care a little greener. And Dog & Whistle is one we already know well, having previously featured the company for its innovative approach to upcycled ingredients and reducing food waste.
Its 24 Days of Woofmas Advent Calendar makes the countdown personal. Pet parents can choose pumpkin, blueberry or strawberry flavors, mix their pup's favorites or let Dog & Whistle create a surprise assortment. There's even an option to add your dog's name.
Behind the numbered doors are festive cookies shaped like snowflakes, stockings, stars and mittens. They're made with an oat flour, banana and no-sugar-added peanut butter base, with fruit powders added to selected treats.
It's a fun little daily tradition for the dog who makes every day brighter.
Go On…
There's a bigger mission behind those holiday treats.
Photo: Dog & Whistle
Dog & Whistle is working to rethink pet nutrition by turning surplus ingredients from the human food supply into meals and treats for dogs. Its approach gives perfectly good food another purpose, helping tackle waste while creating nutritious options for four-legged companions.
The company also emphasizes responsible sourcing, real-food ingredients and production in its own human-grade kitchen in Las Vegas. It's working toward a more resource-efficient model for pet food manufacturing, including plans for a carbon-neutral facility.
The Woofmas calendar offers a playful introduction to a company with a serious mission: making better food for dogs while helping reduce the environmental impact of what we feed them.
Good dogs. Brighter days. And 24 reasons to wag.
Photo: Dog & Whistle
About Dog & Whistle
Founded by Eric J Adams, Dog & Whistle is a Las Vegas-based pet wellness company offering meals, treats and toppers made with an emphasis on real ingredients, thoughtful sourcing and reducing food waste.
Its sustainability efforts include incorporating upcycled ingredients into select products and advancing more responsible pet food production.