Can Treats Bring Inclusion & Joy? Free2b Says Absolutely

For the 85 million Americans impacted by food allergies, treats and holidays can come with a very different kind of stress.

Free2b is working to help change that.

At Sweets & Snacks Expo 2026, Seeing Green spoke with Free2b Foods about its lineup of allergy-friendly chocolate treats, the company’s mission to help food allergy families feel more included and how the brand is creating moments of joy with products free from the top nine food allergens.

The conversation also explores Free2b’s plant-based approach, seasonal offerings and why the company believes safer treats should still feel fun, indulgent and accessible for everyday families.

For more coverage of cleaner, greener snacks and treats, follow Seeing Green’s “LIVE From: Sweets & Snacks Expo” series across our channel and socials (@SeeingGreenEco).