Unreal's Take on Nostalgic Candy, Less Sugar & Cleaner Labels

You may have seen Unreal's products on store shelves before and wondered, what’s actually behind the brand? And why are consumers making the switch?

At Sweets & Snacks Expo 2026, Seeing Green spoke with Unreal about reimagining nostalgic candy favorites with less sugar, simpler ingredients and cleaner labels — without sacrificing the indulgent experience people expect from chocolate, peanut butter cups and candy treats.

The conversation explores Unreal’s approach to modernizing familiar candy classics, the launch of its new peanut butter drops and why the company believes better-for-you candy should still feel fun, familiar and easy to find in everyday grocery stores.

For more coverage of cleaner, greener snacks and treats, follow Seeing Green’s “LIVE From: Sweets & Snacks Expo” series across our channel and socials (@SeeingGreenEco).