The Latest from Seeing Green
Discover cleaner, greener brands, products and experiences—and practical ideas for healthier, more sustainable everyday living.
Vivobarefoot Makes Rethinking What’s On Your Feet Feel Refreshingly Simple
Vivobarefoot is a footwear brand built around the idea that shoes should work with the human body and the natural world, not against them. The brand designs wide, flexible footwear that supports natural movement and connection to the ground paired with a growing focus on circular design, regenerative business practices and repair, resale and recycling through Revivo.
Goodee Makes Thoughtful Homes Easier to Furnish
Goodee is a curated marketplace that brings together thoughtfully designed home and lifestyle goods from makers committed to positive social and environmental impact. By vetting every brand and product through a rigorous sustainability lens, Goodee makes it easier for consumers to furnish their homes with items that reflect both beauty and purpose.
Jiminy’s Is Making a Smaller Pawprint With Insect-Based Pet Food
Jiminy’s is a sustainable pet food brand rethinking dog nutrition through the use of insect protein, starting with crickets and grubs that are gentle on dogs and dramatically lighter on the planet. Through thoughtfully formulated dog food, treats and dental chews, Jiminy’s delivers real health benefits for pets while helping reduce the environmental footprint of what ends up in their bowl.
Tin Whistle Brewing Co. Shows What a Sustainability-Minded Brewery Can Look Like
Tin Whistle Brewing Co. brings a greener approach to craft beer, combining decades of brewing tradition with a commitment to sustainability. The British Columbia brewery crafts everything from crisp lagers and hoppy IPAs to fruit-infused ales and rich stouts, with creative flavors, locally inspired ingredients and a focus on reducing waste.
Bamba Travel Quiets the Noise (and Footprint) of Modern Travel
Bamba Travel is a purpose-driven travel company that designs lower-impact, community-led trips focused on slowing down and connecting more deeply with places and people. By prioritizing eco-conscious stays, public transportation and local partnerships, Bamba offers travel that’s calmer, more thoughtful and better for the planet.
Quorn Shows How Small Food Swaps Can Make a Big Difference
Quorn is a pioneer in meat-free foods, making it easier to enjoy familiar favorites while choosing a lighter-impact source of protein. From crispy nuggets and savory cutlets to versatile grounds and meatless pieces, Quorn uses its signature fermentation-based protein to create satisfying alternatives to meat
Happy Earth’s Planet-First Approach to Everyday Essentials
Happy Earth is an apparel brand creating comfortable, everyday clothing made primarily from organic cotton and produced in Fair Trade–certified factories. By combining planet-first materials, low-waste manufacturing and verified climate action, the brand shows how wardrobe staples can be made in ways that protect both people and the planet.
Greenington Rethinks Furniture Through the Lens of Bamboo
Greenington is a modern furniture brand creating beautifully designed home pieces from solid bamboo, one of the planet’s most renewable and durable materials. By pairing thoughtful design with bamboo’s environmental benefits and a zero-waste manufacturing approach, the company shows how furniture can be built to last while easing pressure on forests.
BrewBix Gives Brewery Leftovers a Second Life — as Dog Treats
BrewBix is a UK-based dog treat brand that upcycles leftover grain from craft brewing into vegan-friendly biscuits designed to reduce food waste. By focusing on simple ingredients, thoughtful production and plastic-free, paper-based packaging, BrewBix aims to make it easier for pet parents to choose treats that are better for their dogs and the planet.
Lindblad Expeditions Turns Exploration Into Stewardship
Lindblad Expeditions is a pioneer in expedition travel, helping travelers explore some of the world’s most extraordinary places in ways that foster understanding, wonder and respect for nature. Through small-ship voyages in collaboration with National Geographic, the company turns immersive travel experiences into a deeper commitment to protecting the planet.
Elate Beauty Brings Kindness and Intention to Beauty
Elate Beauty is a conscious beauty brand encouraging simpler, more intentional makeup routines. By prioritizing refillable packaging, vegan ingredients and inclusive values, Elate shows how beauty can feel good and be chosen with care.
Daily Harvest Makes Eating Better for You and the Planet
Daily Harvest is a plant-forward food company helping people eat well with convenient meals and smoothies made from organic fruits and vegetables. By supporting organic and regenerative farming, the brand connects everyday eating with a healthier future for the planet.
Ahascragh Distillery Is Redefining Irish Spirits With Zero Emissions
Ahascragh Distillery is Ireland’s first zero energy emissions whiskey and gin distillery, blending historic craftsmanship with cutting-edge clean technology. It produces premium spirits while proving that tradition and sustainability can evolve together.
Tru Earth Is Rethinking Cleaning
Tru Earth is an innovator in low-waste cleaning, offering ultra-concentrated laundry and household products in lightweight, plastic-free formats. Their innovative laundry sheets and cleaning strips are helping households cut plastic and chemical waste while making everyday routines simpler and more planet-friendly.
Gardein Helps Families Make Simple, Greener Swaps at Mealtime
Gardein is a plant-based pioneer offering familiar comfort foods that make it easy for families to choose greener meals. Their wide lineup of chick’n, beefless, porkless and fishless options helps people make simple low-impact swaps without changing how they cook or eat.
Marine Layer Is Proving Comfort and Responsibility Can Go Hand in Hand
Marine Layer is a California-born apparel brand known for creating absurdly soft, easygoing essentials inspired by vintage style. The company pairs comfort and craft with a commitment to responsible materials, recycling and community impact, making it easier for people to dress well while treading lighter on the planet.
From Holiday Roast to Weeknight Meals, Tofurky Keeps Better Choices Simple
Tofurky is a pioneer in plant-based comfort food, making familiar favorites that fit easily into everyday routines. Tofurky is also a mission-driven leader proving that great taste and lighter-impact eating can go hand in hand.
SidelineSwap Turns Sports Gear Into a Circular, Affordable Movement
SidelineSwap is making sports more affordable and more circular by connecting athletes and families with high-quality used gear. It is one of the largest resale communities in sports, keeping equipment on the field and out of landfills while lowering the cost of staying in the game.
Dog & Whistle Turns Food Waste Into Real Nutrition for Dogs
Dog & Whistle is a sustainable pet wellness brand turning surplus, human-grade ingredients into nutritious meals and treats for dogs. By upcycling food that would otherwise go to waste, they’re helping reshape pet nutrition while significantly reducing environmental impact.
Youth to the People Is Redefining What Conscious Skin Care Can Be
Youth to the People is a skincare leader proving that high-performance formulas and responsible design can go hand in hand. With pro-grade vegan ingredients, low-impact packaging and a commitment to climate justice, they’re shaping a beauty industry rooted in transparency and care.